Thursday, December 31, 2009

General Mills Commit To Reducing Sugars In Cereals

In my house, cereal is a quick and easy breakfast. My daughter's favorite is Lucky Charms cereal. She likes the colorful marshmallows that are inside and I like the fact that it has whole grain oats. I feel that after a bowl of Lucky Charms she is geared to start her day whether it is at school or at home. General Mills reached out to me through My Blog Spark to let me know of their commitment to futher reducing sugars in cereals that are targeted to children under the age of 12. This is exciting news for us parents that are concerned about nutrition.

I guess you can say that General Mills has been a staple in our lives since when she first started eating whole foods. As a toddler she would snack on Cherrios. It was a handy easy to carry around snack for on the go. Below is some interesting facts about cereal.

Here is the info that they sent me to share with all of you:

Did you know that ready-to-eat cereal eaters consume less fat, less cholesterol and more fiber than non-cereal eaters? Cereals also deliver important vitamins, minerals and other essential nutrients, making cereal a top source of key nutrients in children’s diets.

Other cereal benefits:

Ready-to-eat cereals, including presweetened cereals, account for only 5% of sugar in children’s diets.

Ready-to-eat cereal is the No. 1 source of whole grains in a child’s diet today.

More frequent cereal eaters tend to have healthier body weights and lower Body Mass Index measures.

Studies also demonstrate the benefits of eating breakfast. A 1998 study showed that children who eat breakfast tend to perform better at school. Compared to children who skip breakfast, children who eat breakfast score higher on tests, are less likely to miss class or be tardy, have fewer reported discipline problems, and make fewer trips to the office.

For more information about kids and cereals, please visit Cereal Health and Wellness.

Right now if you visit here you will find a $1 off coupon for one of four General Mills cereals.

(Disclosure: All of the views and personal stories are solely mine. Through My Blog Spark, General Mills sent me 4 coupons for free General Mills Cereal. This in no way swayed my views or opinions. For more on my disclosure statement click here.)

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